15 best things to do in Ludlow and Shropshire, England

Want to find out the best things to do in Ludlow, England? Read on to discover the best things to do and see on a 2-day Ludlow itinerary, based on the real travels and experiences of an England native.

Besides staying in Ludlow for a week this year, I also grew up in the West Midlands region, just one hour from this stunning town. 

Nestled near the England-Wales border, Shropshire is best known picturesque landscapes, rich history, and charming market towns. One such market town is Ludlow, a medieval treat with a captivating blend of history and culture. 

Filled with some of Britain’s best-fortified manor houses and the magnificent Ludlow Castle, this gorgeous market town is beautifully situated beside the River Teme, providing the perfect mix of authentic historic attractions and charming English countryside. It’s also really easy to get around Ludlow, as the small centre is very walkable.

TIP: If you want to learn about Ludlow’s history while you explore, this self-guided audio tour is a great (and cheap) option. You’ll gain interesting insights into the town’s past… while also getting insider info and all the best places to eat and drink! Book or read more: Ludlow Self-Guided Audio Tour

15 Best Things to Do in Ludlow, England

Although I grew up in the nearby Midlands region of the United Kingdom, Ludlow had never been on my radar. But when I finally visited with my best friend (we love our Europe girls trips) – by chance, due to the fact I was petsitting two sweet pups in nearby Hereford – we were charmed by the rows of quaint buildings (from the colourful to classic black and white Tudor style), gorgeous castles, and riverside walks. 

1. Ludlow Castle

Ludlow Castle’s history dates back to 1066, when the castle was acquired by Walter de Lacy, who arrived in England with William the Conqueror’s army.

Since then, the castle has been a home or visiting place for many famous English royals, including Catherine of Aragon, the first wife of Henry VIII. He actually spent three cold English winters here with Catherine and their daughter Mary.

The castle was also an important spot for administration during the shires of the Welsh Marches, and was a Royalist stronghold during the Civil War.

Finally, the castle was leased to – and eventually bought by -the Earl of Powis in 1811, and remains owned by the Powis Castle Estate.

When I first arrived back in the UK after 5 years of living abroad in New Zealand and Australia, my friend asked me what I wanted to do first. And since I answered ‘Go to a castle!’ this was therefore top of our places to visit in Ludlow.

Covering a large site and incredibly well-preserved, Ludlow is one of England’s most memorable Medieval fortresses. These towering stone ruins were initially constructed as Norman fortress, protecting the English border from nearby Wales. 

Aside from exploring the castle interiors, you’ll also have wonderful views of the surrounding countryside.

Price: £9 for adults, £4 for kids, family tickets available. 

Opening hours: 10 am – 4 pm, opening hours may change seasonally but you can check prices and opening times on the Ludlow Castle website.

Accessibility: Since Ludlow Castle is a Medieval ruin, not all areas are accessible to wheelchair users; many rooms have steps or rough surface areas. There are accessible toilets in the shop and cafe. Read more about access here.

2. Whitecliffe Common

With earthy footpaths winding through the woodland beside the river, and superb views over Ludlow Castle, the town, and the hills beyond, it’s well worth a walk around Whitecliffe Common. Whether you have a few minutes or an hour to continue down the riverside pathway, you can’t beat this spot in Ludlow.

Whitecliffe Common is just a few minutes walk from the castle, so it’s an easy addition to your Ludlow itinerary.

Ludlow’s best viewpoint is also at Whitecliffe Common. Continue up the forested slopes until you reach a gorgeous open field. Here you have wonderful views over Ludlow and the Clee Hills.

If you have limited mobility, you can also park at the top of the hill to enjoy the views without walking.

As you can see from my photo, I had some pretty miserable weather during my visit, but the view was still fantastic nonetheless!

You can also continue along the riverside to the Charlton Arms. The walkway is also known as ‘Bread Wall’, and was created in 1950. So locals have been enjoying the greenery and little waterfalls for many decades!

3. Visit CSons cafe

Reenergise during your day out in Ludlow with a stop at CSons, right in the heart of Whitecliffe Common. Besides the castle, this cafe was the number one recommendation of things to do in Ludlow from the locals I was staying with.

And it’s easy to see why this charming cafe is a local favourite, with seating overlooking the River Teme. The food is great too, with some fab vegan and gluten-free options – the meal photographed below is actually a vegan brunch.

The Crouch brothers (aka CSons!) are all foodies who developed restaurants across Ludlow and Shrewsbury. Expect the ingredients in your foods to be locally sourced, seasonal and delicious.

If you’re visiting during a busy period, I recommend reserving a table in advance, since this spot is very popular.

Check opening hours here

4. St Laurence’s Church + Jubilee Garden

Founded by Normans in the 11th century, this parish church is the largest in Shropshire and is considered one of the most beautiful churches in England.

It’s worth heading inside St Laurence’s Church for pretty views of the interior, which includes many historic features such as stained-glass windows, many fine wood carvings, and centuries-old royal burials.

Alternatively, try climbing up the 157-foot tower for even better views over Ludlow and the surrounding countryside. With 201 steps, it’s no surprise you can see for miles at the top! Thankfully, you can step inside the ringing chamber and bell chamber on the way up, so you can catch your breath.

However, you’ll still enjoy its charm if you’re short on time and just pass around it from outside.

Price to conquer the tower: £5 for adults, £3 for kids. No entry for kids under 8. Entrance to the church is free. Private group tours of the church are also available and can be booked through the Parish Office.

Opening hours: The church is open 10 am – 5 pm daily.

Don’t miss the small but sweet Jubilee Garden, right next to St Laurence’s church!

The building behind is a Grade 1 listed building from the 17th century, best known as ‘The Reader’s House. It was only reopened in 2018 following a push from the Ludlow Civic Society, and at one point was almost bought by a developer who wanted to buy homes here. I’m so glad that this didn’t happen and we can visit this stunning little corner of Ludlow again.

5. Stokesay Castle

Just a 15-minute drive from Ludlow centre, the beautifully charming Stokesay Castle is undoubtedly one of the best places to visit near Ludlow.

Both my friend and I were blown away by the castle’s colourful beauty, with its unique vibrant exterior and diamond-shaped gatehouse timbers.

But it’s far more than just picturesque – it also takes you back in time. From exploring the 700-year-old Great Hall and climbing up the tower for superb views, you’ll get a sense of what life may have been like thanks to the careful restoration of the property, which has left many historic elements unchanged.

There’s an outside tearoom where we stopped for a simple lunch and coffee – thankfully they had a vegan option for me while my friend surveyed the cakes on offer.

You don’t need to book tickets in advance, but I recommend you do, as you’ll get a 10% discount through the Stokesay Castle website.

6. Castle Square and Ludlow Market

Although I’m not into shopping, I understand why visiting the market is one of the most popular Ludlow things to do. The market has been operating here for over 900 years!

If you’re looking to pick up a souvenir, then you’ll love the lively atmosphere of Ludlow Market as you search through the range of local crafts, antiques, and other goodies. With more than forty stalls, there’s a lot to browse.

‘Ludlow….is probably the loveliest town in England with its hill of Georgian houses ascending from the river Teme to the great tower of the cross-shaped church, rising behind a classic market building.’
John Betjeman, English poet.

Opening hours: The open-air Ludlow Market is usually held every Monday, Wednesday, Friday, and Saturday.

7. A trio of Ludlow festivals: Food, Spring, and Magnalonga

Ludlow Food Festival (13, 14, 15th September 2024

Since Ludlow has been dubbed the ‘foodie capital of the Midlands,’ it’s no surprise that foodies flock to the Ludlow Food Festival each year. The festival includes 100+ exhibitors, largely from Ludlow and Welsh Marches, alongside a fab range of chefs and food experts. Whether you are a vegan (like me!) or an omnivore you’ll be catered for, so everyone can tuck in!

Find out more or buy tickets here.

Ludlow Spring Festival (10, 11, 12th May 2024)

Head to the historic Ludlow Castle to see a wide range of local bands and musical artists perform in this stunning medieval location.

See what’s on or buy tickets here.

Magnalonga Food and Drink Walk (11th August 2024)

This leisurely foodie walk winds through the footpaths and walkways of Ludlow and the surrounding countryside and follows a different route each walk.

Although the walk is slow-paced, featuring plenty of stops where you can try local produce with a local perry or cider, bear in mind some tracks may be rough over foot, and some years the route includes stiles as you pass through Shropshire’s picturesque fields. Also, well-behaved dogs are welcome, provided they’ll be able to cross potential stiles and are kept on a short lead.

The Magnalonga has been going for 19 years and was inspired by an event in Ludlow’s twin town of San Pietro (near Verona, Italy) – how cool is that?

Read more about Magnalonga here. Tickets will be available from June 2024.

8. Ludlow Museum

Head to Ludlow Museum if you fancy learning about the town’s history, from its medieval origins to its role in the British Civil War.

Like many of the Ludlow attractions, this museum is hidden away down one of the town’s charming side streets. You’ll discover Ludlow’s cultural heritage through a range of media, from traditional panel exhibits to interactive and cinema-style displays. Look out for local finds on display, from an Anglo-Saxon pummel head and a 7th-century dagger. And don’t forget to peek out the windows – the views over Ludlow are fantastic.

The museum is very small, but since it’s close to other local attractions and the entry fee is a bargain, it’s worth popping in if you have the time. If you’re travelling to Ludlow with kids, there’s an area for kids to play and draw.

Price: Just £1.20 for adults and 50p for kids.
Opening hours: 10 am – 4 pm (Fridays, Saturdays, and Sundays)

9. Assembly Rooms

If you’re looking for something to do at night in Ludlow, then it’s worth checking the events calendar at Ludlow Assembly Rooms. This cultural hub hosts a variety of performances, from live music to theatre and film screenings.

Whether you want to take the family to a seasonal panto, laugh your way through a comedy night, or watch a concert, there’s a broad range of events. I didn’t have time to visit myself but the reviews are top-tier, with guests impressed with the comfy seats and friendly staff.

See what’s on here.

10. Go for a drink at the Feather’s Hotel

Feathers Hotel is definitely one of the top things to see in Ludlow, and thankfully you can’t miss it. This striking building with its timber-framed facade, built in 1619, truly stands out hundreds of years later.

As we were on a budget, we sat in the courtyard with a refreshing lemonade. However, afternoon tea and meals are also available.

However, if you do have a chance to stay in this historic coaching inn it will sure be memorable with its unique mix of modern amenities and centuries-old charm.

Stay overnight in the historic Feathers Inn

11. Gourmet Chocolate 

There’s no better time to indulge in posh chocolates than when you’re on holiday, so one of the best Ludlow activities for chocoholics has to the gourmet chocolate shop!

Prices for ice cream and chocolate are obviously more costly than your local Tesco. The Chocolate Gourmet store sells artisanal, gourmet chocolate that is perfect for a gift or special treat.

The staff are friendly and knowledgeable about the range of chocolates available, and the reviews are outstanding. Highly recommend this for a pick-me-up while exploring the main square – it’s just a short stroll from the castle.

PS. Last year the store made its first vegan easter egg, so there’s a good chance you’ll find some dairy-free treats here too.

12. Rose & Crown

Dating back to 1102, the Rose & Crown is Ludlow’s oldest pub, with remaining features still dating back to the 13th century.

If that wasn’t enough reason to visit, the site has been beautifully restored to emphasise historic features, such as exposed wooden beams, oak flooring, and a cosy fireplace.

If you’re not sure what to do in Ludlow in the evening, they have a terrific bar with seasonal ales and a tasty menu, so it’s the perfect spot to relax after a day of exploring. Their Sunday roast menu looks fantastic, too.

13. Croft Castle

Due to the history of the Welsh Marches, there are many castles near Ludlow, and visiting Croft Caste was a pleasant surprise.

Exploring the interior of the castle was a treat, with many traditional features remaining from the 17th-century manor house. The countryside views only add to its beauty, as the home is set within 1500 acres of parkland, farmland, and woodland.

Next, explore the superb gardens. You can spend a while walking around the secret garden, walled garden, and glasshouse, and don’t miss the small working vineyard! While wandering around, look out for the historic apple trees. There’s even a second-hand bookshop in the stables!

Finally, if you’re looking for things to do in Ludlow as a family, Croft Castle is a pretty good choice. There are a couple of play areas for children plus a relaxing tea room with a pretty good range of snacks and sandwiches.